ABOUT JOEL

From creative trenches and corporate boardrooms to directing on backlots with Emmy-winning actors, London flats with Grammy-winning artists, and the deepest jungles of India — I've made the most of every moment, experience, and resource. A collaborative creative process is what I live for. When that flow takes hold, it gives a project energy, and through it I've watched the impossible unfold.

I've been fortunate to lead remarkable groups of creatives who've brought me insight, brilliance, and no small amount of laughter.

Stepping out of the creative halls and onto a film set was a decision forged in courage and vision. Directing brought a deep production awareness into my conceptual process, just as years of agency work informed my directing — a rare, multidimensional ability to be as at home leading client strategy and creative pitches as directing massive shoots anywhere in the world.

Now more than ever, we need compelling stories; we are educated, changed, and guided by them. They lead us to a better understanding of ourselves and our world. My passion is collaborating with the creatively courageous to originate stories that point the way to a better world for us all.